Kokeilun paikka on palvelu, jossa me kaikki voimme ideoida ja kehittää yhteisiä kokeiluja sekä hakea niille rahoitusta. Kokeilun paikassa edetään ideasta / haasteesta kokeiluehdotukseen, mahdolliseen rahoitukseen ja toteutukseen asti.


How to halve carbon footprint?

30.1.2019 - 6.3.2019


Come join us to find new solutions to halve carbon footprint by experimenting!

The Medium Term Climate Change Policy Plan states that citizens are encouraged to reduce their carbon footprint on average by 50 per cent by 2030. What would make this easier and how could be encourage citizens to achieve this target. Do you have an answer to these questions? The call for proposals for projects is seeking new solutions for challenges of everyday transport, promoting energy efficiency solutions in homes and solutions for sustainable and local consumption.

A total of EUR 100,000 in support is available for implementing and further development of the experiments. Each selected experiment will receive EUR 5,000 transfer from the Ministry of the Environment. Once the experiments are complete, those that show the greatest potential will be granted for further development.

Participating in the call for proposals is an opportunity to develop your idea, receive peer and communication support, spar with experts and find new collaboration partners. The call for experiment proposals is open to anyone who wants to develop solutions to halve the carbon footprint, i.e. to have more climate friendly lifestyles. Time to complete the experiments is until the end of July.


The call for experiment proposals is looking for various solutions to head consumption towards more climate friendly direction. Do you have an idea for an experiment that will help solve one of these challenges?

Everyday transport and commuting

How could different actors together develop fluency in everyday travel? How could work commuting be fluent but sustainable for climate? What kind of roles employers or municipalities could have in the experiments of everyday transport? The theme is looking for solutions that could reduce emissions from everyday transport – that is from journeys to work, to school, to daycare or to hobby.

Energy efficiency solutions in homes

What kinds of innovative solutions to homes are to be found or how we could support the introduction of the already existing solutions into use? How could housing companies, real estate managers and municipal residents come together to ponder energy efficiency solutions? The theme looks for solutions that encourage both the residents of housing companies and single houses to start using already existing energy efficiency measures – or to invent new ones!

Solutions for sustainable and local consumption

How can we influence the attitudes towards consumption? What kind of solutions can be found among local services and production? How could we reduce overall consumption? How to spread information about consumption choices more efficiently? What new kinds of models of local climate change education could be found? The theme enables various types of experiments connected to local action that promotes climate friendly consumption and lifestyles.



  • reduces citizens’ carbon footprint
  • increases citizens’ knowledge about sustainable consumption choices
  • gives information about consumers’ motivations and practices
  • builds new networks and communities for promoting sustainable lifestyles



30 January  Call for proposals opens

5 February  Facebook info: general info on the call for proposals, ask us and we’ll answer!

6 March   Call for proposals closes

22 March   Announcement of results and decisions on transfers to applicants

2 April   Kick-off event for selected applicants. (Ambitious applicants should already save this date in their calendars just to be sure!)

31 July Experiments are ready.




A jury that consists experts of experiment culture as well as experts of climate impacts of consumption evaluates the proposals. As the experiments are financed as discretionary Government transfers, the jury has a broad representation from the Ministry of the Environment that distributes the transfers. Members of the jury are Annukka Berg (Finnish Environment Institute), Senja Laakso (University of Helsinki), Hanna-Liisa Kangas (Finnish Environment Institute), Taina Nikula (Ministry of the Environment), Johanna Kentala-Lehtonen (Ministry of the Environment) and Miia Berger (Ministry of the Environment).



Experiments are evaluated using the following criteria.

  1. A) Novelty and innovativeness (1–5 points)

How new and special is the idea for your experiment?

Does your experiment apply a solution in a completely new way or is it new for its area?

  1. B) Impact and replicability as well as communication (1–5 points)

How does the experiment influence reducing greenhouse gas emissions or spreading climate change awareness among consumers? The influence can be assessed in the long term or in the short term, the main thing is that it is assessed in the proposal.

How effectively does the experiment respond to the challenges defined in the call for proposals (everyday transport and commuting, energy efficiency solutions in homes, solutions for sustainable and local consumption)?

Can the experiment be replicated or scaled up? How well does the experiment take into account the further use of the results?

Does the experiment increase the motivation of consumers to reduce their carbon footprint?

How are the results of the experiment communicated in its local environment and more broadly?

  1. C) Viability and participants (1–5 points)

Are the organizations and parties essential for the solution involved in the implementation?

How is the municipality involved in the experiment (organizer, participant, informed)? An actor can make the proposal but extra points will be granted if there are more than one organization or participant involved in the experiment. It is desirable to involve municipalities in some manner.

What kinds of resources (e.g. work time, competence, other funding) are available for implementing the experiment?

Are the experiment proposal and its costs explained clearly and realistically?



The tools for participating in the call for experiments are available on this page, so you’ve come to the right place! To submit a proposal, start by registering through the link at the top of this page. You can find the “participate” button at the bottom of this page, for example.

In order to submit an experiment, you must complete all the phases. You can formulate the idea for your experiment by answering the questions provided! It’s that easy! Visit the instruction website for more detailed instructions on the different stages of the experiment process.




The results and insights gained from the experiment will be openly reported on the website. Please do not build your experiment around a business secret.

The support will be provided in the form of a government transfer. The transfer will be issued according to the provisions laid down in section 5 of the Act on Discretionary Government Transfers (688/2011) as project assistance for a project with a defined purpose and content. The transfer can be paid only as a transfer of minor importance, i.e. a de minimis transfer*.

In order for a transfer to be granted, it must be considered necessary. The Ministry of the Environment will consider the necessity of the transfer by taking into account the amount of other public assistance the project is receiving as well as the nature and scope of the project. The government transfer shall not exceed the total costs of the project together with other public assistance.

The Ministry of the Environment will issue a decision on granting a discretionary Government transfer to each applicant, either positive or negative. If a transfer is granted for the project, the Ministry of the Environment will ask the applicant to make a commitment to follow the terms of use of the decision.

For the selected projects, the financing will be granted as soon as the project starts. The financing can be used to cover the costs reported on the application form. The progress of the selected experiments is reported regularly on the website. If asked, the recipient of the transfer must be able to show the receipts for the actual costs. The Ministry of the Environment can request repayment of a transfer already issued if it turns out that the project does not meet the requirements set for it.



If you get stuck, we can help you on the message board together with others interested in experimenting. We are also happy to answer questions by e-mail.


Elina Ovaskainen


*) This means that the deminimis-transfers that the recipient of the transfer gets from different sources can not exceed EUR 200,000 during three following tax years (EU Commission Regulation 1407/2013).

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